STUDY: 89 Percent Of B2B Decision Makers Attribute Expected Business Growth To eCommerce
New study by CloudCraze reveals the current value and future expectations of online channels for B2B organizations
CHICAGO, Nov. 14, 2017 (GLOBE NEWSWIRE) -- A digital revolution has taken place in the B2B industry, leading to explosive growth for those who have invested in innovation through eCommerce. Through digital, organizations that have been previously limited by geography or resources now have an opportunity to open new channels of revenue, expand to new markets and increase order value. And the results speak for themselves. Eighty-nine percent of B2B decision makers attribute expected growth to the success of their digital commerce platform according to a new study by CloudCraze, the B2B commerce platform built natively on Salesforce.
Released today, "Why Digital Will Become the Primary Channel for B2B Engagement" surveyed more than 400 B2B decision makers in the US and Europe to investigate the value B2B businesses have realized from online channels and their future expectations for digital commerce. The survey found that for the first time in B2B history, nearly half (48 percent) of B2B businesses sell their full line of products online. This proliferation indicates B2B customers are eager for more convenient buying experiences through digital channels.
"As B2B buyers have come to expect commerce experiences that mirror their personal lives, organizations are investing in commerce platforms that empower customers to purchase anytime and anywhere," said Ray Grady, CCO and President of CloudCraze. "But customers aren't the only ones that are experiencing the benefits of eCommerce. Digital transformation has opened the door to major growth opportunities for organizations as well."
To meet this demand for always-on commerce, the survey found more that half of B2B businesses (56 percent) give self-service access to all of their customers. This has contributed to significant growth and businesses and customers alike are reaping the benefits.
Sales Teams Have Evolved From Order Takers to Strategic Advisors
Despite industry concerns about the death of the B2B salesman, 60 percent of B2B decision makers indicate that the growth of digital has caused their sales team to grow along with it. But the salesperson has evolved, with nearly a third (31 percent) of survey respondents reporting their sales teams' roles have changed with the proliferation of digital.
Of those who say sales roles have changed, 42 percent indicate sales reps have become more trusted advisors rather than order takers for customers. Another 39 percent have shifted their sales teams to marketing or other parts of the company. Self-service capabilities free up time for sales reps to be more valuable to customers through cross-selling, up-selling and providing more tailored recommendations.
"It's an exciting time to be in the B2B industry amidst such a dramatic shift," furthered Chris Dalton, CEO of CloudCraze. "Roles and processes are changing, but the customer-first mindset should remain the same. Investing in the right SaaS solutions will ensure businesses can operate with greater agility and maintain a strong customer focus as the commerce experience moves online."
For more information on the value B2B businesses are getting out of their online channels, download the full study here.
CloudCraze delivers robust B2B commerce native on Salesforce. It allows businesses to generate online revenue fast and easily scale for growth. Its Customer-First Commerce model puts the customer at the core, informing every interaction with data across commerce, sales, marketing, service and more. With the trusted Salesforce infrastructure and core capabilities, CloudCraze provides infinite flexibility to extend functionality, add products and channels, and conduct billions of dollars in transactions anywhere. CloudCraze powers Customer-First Commerce for industry leaders such as AB InBev, Coca-Cola, Ecolab, GE, Hallmark, Kaplan, Kellogg's Land O'Lakes, L'Oreal, Symantec, Tyco.
CloudCraze is funded by Insight Venture Partners and Salesforce Ventures. CloudCraze is recognized as a Visionary in the Gartner Magic Quadrant for Digital Commerce 2017, and a Strong Performer in The Forrester Wave: B2B Commerce Suites, Q1 2017 and The Forrester Wave: B2B Commerce Suites for Midsize Organizations, Q3 2017. CloudCraze is a Salesforce Platinum ISV Partner.
Senior Director, Marketing
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: CloudCraze via Globenewswire
Om Nasdaq GlobeNewswire
One Liberty Plaza - 165 Broadway
NY 10006 New York
+1 212 401 8700http://www.nasdaqomx.com
NASDAQ (NASDAQ: NDAQ) is a leading provider of trading, exchange technology, information and public company services across six continents.
Følg saker fra Nasdaq GlobeNewswire
Registrer deg med din epostadresse under for å få de nyeste sakene fra Nasdaq GlobeNewswire på epost fortløpende. Du kan melde deg av når som helst.
Siste saker fra Nasdaq GlobeNewswire
GlobeNewswire Test Release26.5.2018 07:00 | Pressemelding
LOS ANGELES, May 25, 2018 (GLOBE NEWSWIRE) -- This is a test from GlobeNewswire. Readers are advised to disregard. TESTING -- TESTING -- TESTING -- TESTING -- TESTING -- TESTING -- TESTING -- TESTING – -END- CONTACT: Karen Yu Director, GlobeNewswire Product Management Direct: +1 310 258 6917 Mobile: +1 626 389 7427 or Magali Rolandez Senior Manager, Media Relations/Content Distribution Europe Direct: +44 (0) 203 753 2215 Mobile: +44 (0) 7785 619 539
Medibio Corporate Health Extends Global Footprint Signing Contract with Jacobs Engineering25.5.2018 16:38 | Pressemelding
Jacobs, one of the world's largest engineering and environmental consultancy groups, has more than 70,000 employees globally SYDNEY, Australia and MINNEAPOLIS, May 25, 2018 (GLOBE NEWSWIRE) -- Medibio Limited (MEB or the Company) (ASX:MEB) (OTCQB:MDBIF), a mental health technology company, today announced a significant contract for Medibio's Corporate Health product with Dallas, TX-based Jacobs Engineering across their Asia Pacific, Middle East, and European divisions. Through the Mental Health Check-In, companies can offer employees an end-to-end mental health program, direct to their devices, to see how the mind and body are tracking. It's a personalized, private, and objective way to see the unseeable: mental health issues in the workplace. Employees are provided the opportunity to confidentially check-in on their mental health and receive personalized confidential results from both an objective biometric screening in conjunction with a 12-minute subjective survey. Employers receive
VIRGIN PULSE ANNOUNCES INDUSTRY-LEADING GDPR COMPLIANCE25.5.2018 14:00 | Pressemelding
Virgin Pulse Extends the GDPR's Strong Data Privacy Rights to All Clients and Members Across the Globe PROVIDENCE, R.I., May 25, 2018 (GLOBE NEWSWIRE) -- Virgin Pulse, the leading global provider of digital employee health, wellbeing and engagement solutions, today announced that it has achieved compliance with the EU General Data Protection Regulation (GDPR) for the Virgin Pulse platform. The company has also appointed Associate Counsel Beatrice Botti as Data Protection Officer (DPO) to oversee the Virgin Pulse privacy program. With this achievement, Virgin Pulse leads the market as the first company in the wellbeing and engagement industry to fully meet the comprehensive standards of the new GDPR data privacy law. The company has completed a thorough review of its internal data collection, storage and handling processes and implemented enhancements to achieve GDPR compliance and give all Virgin Pulse customers and members greater control over their personal data. The GDPR is the firs
Resverlogix Provides Unrestricted Educational Grant for Epigenetic Symposium at International Renal Congress25.5.2018 07:45 | Pressemelding
CALGARY, Alberta, May 24, 2018 (GLOBE NEWSWIRE) -- Resverlogix Corp. ("Resverlogix" or the "Company") (TSX:RVX) today announced that on Friday, May 25, 2018, at the European Renal Association - European Dialysis and Transplant Association (ERA-EDTA) Congress in Copenhagen, Denmark, the Company is supporting a symposium titled: "Epigenetics in CKD & CVD: A potential breakthrough therapy?" The symposium highlights the role of epigenetics and BET-inhibition in chronic kidney disease and cardiovascular disease, especially in patients with diabetes mellitus, and the significant unmet need that still exists in this patient population. The symposium is co-chaired by Vincent M. Brandenburg, MD - Nephrologist, Aachen, Germany and Kamyar Kalantar-Zadeh, MD - UC Irvine School of Medicine, Irvine, CA, USA, both leading scientists also serving as advisors to Resverlogix's Renal program. The speakers and agenda are as follows: Introduction Vincent M. Brandenburg, MD - University Hospital of the RWTH
Atico Reports Consolidated Financial Results for the First Quarter of 201824.5.2018 22:30 | Pressemelding
(All amounts expressed in US dollars, unless otherwise stated) VANCOUVER, British Columbia, May 24, 2018 (GLOBE NEWSWIRE) -- Atico Mining Corporation (the "Company" or "Atico") (TSX.V:ATY) (OTC:ATCMF) today announced its financial results for the three months ended March 31, 2018, posting a net income of $0.4 million. Fernando E. Ganoza, CEO and Director, commented, "The strong production and all-in sustaining cash cost of $1.85 achieved this quarter is not reflected in the financial results as a large concentrate shipment was delayed to the second quarter, along with the revenue associated with those tonnes. The shipping schedule is expected to stabilize during the second quarter, where we will then benefit from the additional shipped concentrate and recognized revenue. We anticipate strong financial results in the next quarter." Mr. Ganoza continued, "Our emphasis will continue to be on further strengthening our balance sheet, improving production costs and most importantly regional
Luxembourg Announced as SNOMED International's Newest Member24.5.2018 15:16 | Pressemelding
London, United Kingdom, May 24, 2018 (GLOBE NEWSWIRE) -- SNOMED International and Agence eSanté Luxembourg are pleased to announce that Luxembourg has joined the organization as its thirty-second Member. Luxembourg, one of the leading nations in the area of information and communication technology, has set the development of eHealth technologies as a high priority. Agence eSanté, Luxembourg's national agency for the exchange and sharing of medical data, has set an overall mission to facilitate clinical information exchange both within Luxembourg and across other international actors. To work towards this reality, the agency has taken part in discussions about standardization across Europe, a contributing building block achieved with its membership in SNOMED International. With their membership, Agence eSanté has committed their support for the use of structured clinical terminology. When applied to the health sector, interoperability ensures that information systems, and through them h
I vårt presserom finner du alle våre siste saker, kontaktpersoner, bilder, dokumenter og annen relevant informasjon om oss.Besøk vårt presserom