Business Wire

ROKA and IRONMAN Expand Relationship with Global Partnership

Del

IRONMAN, a Wanda Sports Holdings company, announced today a multi-year global partnership that expands its relationship with ROKA, the Austin-based performance multisport brand. This new partnership makes ROKA the Official Global Wetsuit and Swim Partner of IRONMAN® and the IRONMAN World Championship and IRONMAN 70.3® World Championship events.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20180531006432/en/

The most inspiring swim start in all of triathlon. #FindFaster #IMKona (Photo: Business Wire)

The most inspiring swim start in all of triathlon. #FindFaster #IMKona (Photo: Business Wire)

The partnership between IRONMAN and ROKA will further a relationship that began in 2014. Besides an expanded physical presence at IRONMAN events across the globe, ROKA and IRONMAN are collaborating on IRONMAN World Championship swim products this October in honor of IRONMAN’s 40th Anniversary. Additionally, ROKA will now sell co-branded swim products online via www.ironmanstore.com and roka.com, and will continue to give out the ROKA Fastest Swimmer Award to congratulate the fastest age group athlete during each event’s swim.

“We’re thrilled to expand our partnership with IRONMAN,” said ROKA CEO and Co-Founder Rob Canales. “IRONMAN is the best in the world at providing the ultimate endurance race experience, and ROKA is the best in the world at supporting those athletes with technical products that meet the demands of the day. We’re excited to collaborate with IRONMAN on new products and services and to immediately bring our existing ones to more athletes around the world.”

In the last six years, ROKA has designed the world’s most advanced high-performance wetsuits, goggles, eyewear, swimskins and race apparel, which have been worn to numerous world titles and over 50 IRONMAN and IRONMAN 70.3 wins by the world’s best triathletes, including Javier Gómez Noya, Lucy Charles, Tim Reed, Melissa Hauschildt, Luke McKenzie, Meredith Kessler, Linsey Corbin, Jesse Thomas and more. With this new partnership, IRONMAN athletes will be able to sample ROKA’s groundbreaking technology before they buy at each IRONMAN event in the IRONMAN Village and have exclusive access to new products during the lead up to their races.

“I first tried ROKA’s Maverick wetsuit and Viper swimskin in 2014 and have been using both ever since, however the products have at times been difficult to find outside the U.S.” said Javier Gómez Noya, two-time IRONMAN 70.3 World Champion who splits time between Spain and New Zealand. “With this expanded partnership, IRONMAN athletes from around the globe can now get their hands on the cutting-edge technology that has been my secret weapon for the past four years.”

Just six years from its humble beginnings in a garage in Austin, ROKA has grown to become the wetsuit and swimwear choice of countless triathletes and hundreds of multisport teams around the world, and its Viper swimskin has been trusted by more athletes at the IRONMAN World Championships than any other brand for multiple years running.

“ROKA embodies the spirit of innovation and ingenuity that aligns well with the needs of our athletes,” said Matthieu Van Veen, Chief Revenue Officer for IRONMAN. “We are eager to expand this partnership to cover all of our events globally and bring ROKA’s swimwear products to our athletes around the world.”

In 2018, ROKA will have a presence across the IRONMAN® and IRONMAN 70.3® Series, including 40 races in North America, 32 in Europe, and 13 in Oceania, as well as the IRONMAN World Championship and IRONMAN 70.3 World Championship. Each IRONMAN race consists of a 2.4-mile swim, 112-mile bike and 26.2-mile run while the IRONMAN 70.3 race series events consist of a 1.2-mile swim, 56-mile bike and 13.1-mile run.

For more information on the IRONMAN brand and global event series, visit www.ironman.com.

Find out more about ROKA at roka.com.

About ROKA

ROKA started in a garage in Austin, Texas with humble beginnings and laser-beam focus. ROKA’s mission is to unlock human potential. To equip, empower, inspire and ignite. ROKA serves those who seek to redefine the standard, to push themselves to the limit – whatever and wherever that may be.

Since its launch in 2013, ROKA athletes have won over a dozen world titles and have been instrumental in the design and development of an unprecedented collection of patented and award-winning products. In 2016, ROKA was proud to send 18 athletes to the Rio Olympics, taking home Gold and Bronze. In PyeongChang, ROKA continued the tradition, taking home Olympic Gold and Bronze in their Advanced Performance eyewear. 2018 has seen elite athletes around the globe in running, cycling, triathlon, speed skating, beach volleyball, and off-road endurance events trusting ROKA eyewear for their most important performances on the biggest of stages.

ROKA products are available worldwide at www.roka.com and through select retailers. Visit us online to learn more about our growing lines of premium performance eyewear. Follow ROKA on social media at Facebook, Twitter, and Instagram.

About IRONMAN

A Wanda Sports Holdings company, IRONMAN operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, the Rock n’ Roll Marathon Series®, Iron Girl®, IRONKIDS®, International Triathlon Union World Triathlon Series races, road cycling events including the UCI Velothon® Series, mountain bike races including the Absa Cape Epic®, premier marathons including the Standard Chartered Singapore Marathon, and other multisport races. IRONMAN’s events, together with all other Wanda Sports Holdings events, provide more than a million participants annually the benefits of endurance sports through the company’s vast offerings. The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Beginning as a single race, IRONMAN has grown to become a global sensation with more than 200 events across 50 countries. For more information, visit www.ironman.com.

About Wanda Sports Holdings

Wanda Sports Holdings is the world’s leading sports business entity, founded to capture the opportunities in the global sports industry and to contribute to the prosperous international sports landscape – in three key areas: 1) Spectator Sports (media and marketing business), 2) Participation Sports (active lifestyle business), 3) Services (digital, production and service business). Wanda Sports Holding incorporates the international sports marketing company Infront Sports & Media, the iconic endurance brand IRONMAN, and Wanda Sports China. The headquarters are in Guangzhou, China.

Contact information

ROKA
Editorial contact
Diane Thibert
VP Communications & Public Relations
(310) 804-2400 / diane@roka.com
or
IRONMAN
Dan Berglund
Director of Communications
Press@ironman.com

Om Business Wire

Business Wire
Business Wire
24 Martin Lane
EC4R 0DR London

+44 20 7626 1982http://www.businesswire.co.uk

(c) 2018 Business Wire, Inc., All rights reserved.

Business Wire, a Berkshire Hathaway company, is the global leader in multiplatform press release distribution.

Følg saker fra Business Wire

Registrer deg med din epostadresse under for å få de nyeste sakene fra Business Wire på epost fortløpende. Du kan melde deg av når som helst.

Siste saker fra Business Wire

Yamaha Motor Outline of Long-term Vision & New Medium-term Management Plan11.12.2018 06:05Pressemelding

Yamaha Motor Co., Ltd. (TOKYO:7272) announced today that it has formulated its long-term vision until 2030, and a New Medium-term Management Plan for the three-year period starting in 2019. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20181210005244/en/ (Photo: Business Wire) For its long-term vision, Yamaha Motor has created the slogan “ART for Human Possibilities” and devised a growth strategy heading for 2030. For increasingly diversifying people's values and the environment around societies, the Company will implement its growth strategies while promoting solutions to social issues based on its own historical values. While maintaining the earning power from existing businesses, the new medium-term management plan will allocate resources to strategic growth areas such as new business, and work toward achieving consolidated net sales of 2-trillion yen and a consolidated operating income of 180 billion yen. View source vers

Egon Zehnder Global Board Diversity Tracker Suggests Gender Parity in the Boardroom May Never Be Achieved11.12.2018 06:01Pressemelding

Egon Zehnder, the world's leadership advisory firm, today released the results of its 2018 Global Board Diversity Tracker. The study shows the accelerating growth seen in female directors in Western Europe is now levelling off, and growth elsewhere remains sluggish, suggesting gender parity on boards may never be reached at the current pace. The research, examining data from 1610 public companies with market caps above €7bn in 44 different countries, shows that despite the slow improvement in the number of women on boards, nearly three quarters of all new board positions worldwide still go to men. Jill Ader, Chairwoman of Egon Zehnder, said: “We need diversity, but it’s simply not happening fast enough. New voices and perspectives are essential to unlock the transformational capabilities that businesses tell us they need. Companies - starting from the very top - have to recognize the impact that a critical mass of women on the board and the executive committee makes and take the steps

Rootstock Software Announces New International Channel Partners11.12.2018 06:00Pressemelding

Rootstock Software, a leading cloud Enterprise Resource Planning (ERP) provider for manufacturing, distribution and supply chain organizations on the Salesforce Platform, announced today that the company is continuing to experience significant international growth with the signing of several new partners. These partners will provide Rootstock customers in Europe, the Middle East and Southeast Asia with consulting and implementation services for the company’s Cloud ERP solution. Rootstock Cloud ERP is a flexible, modern and digitally connected ERP solution that provides organizations with real-time management across their entire business, including manufacturing, distribution, supply chain and finance operations. Rootstock’s channel partners will help customers achieve their digital transformation and business goals by leveraging Rootstock to better connect customers, suppliers and employees. When combined with Salesforce, Rootstock Cloud ERP customers enjoy a 360-degree view of all cus

Cred Opens Its Platform to Developers and Businesses10.12.2018 20:21Pressemelding

Cred, the leading provider of crypto-backed lending with over $300 million in credit facilities, today announced the launch of CredX, Cred’s developer platform, enabling any company or developer to turn their products into powerful financial applications for their customers. Crypto exchanges, crypto wallets, miner service providers, even traditional financial institutions have the ability to access Crypto Lending as a Service (CLaaS™) and create a rich set of customer experiences for their customers. “Lending and Earning Crypto are hard businesses to get right, particularly in a bear market,” said Dan Schatt, Co-Founder of Cred and the Universal Protocol Alliance. “A crypto custodian, wallet, merchant or exchange business can now offer their customers compelling credit and treasury management features built directly into their own apps, powered by Cred. Businesses can choose to use their own balance sheets, or leverage Cred’s to provide credit and earning services to generate revenue,

Axonics® Announces Publication of NICE Briefing10.12.2018 16:03Pressemelding

Axonics Modulation Technologies, Inc. (NASDAQ: AXNX), a medical technology company focused on the development and commercialization of novel implantable Sacral Neuromodulation (“SNM”) devices for the treatment of urinary and bowel dysfunction, announced today the publication of a Medtech Innovation Briefing by The National Institute for Health and Care Excellence (“NICE”) following a careful review of the innovations offered by the Axonics System. The NICE Medtech Innovation Briefing entitled: “Axonics rechargeable sacral neuromodulation system for overactive bladder and faecal incontinence,” describes published clinical evidence on the Axonics r-SNM System®, confirming efficacy as well as the potential positive economic impact that is possible by the use of the Axonics system in the United Kingdom. The Axonics r-SNM System is the first rechargeable Sacral Neuromodulation system approved for sale in Europe and commercially available to all hospitals and clinics in the U.K. for patients

The Largest Blockchain Conference in Asia to Be Held 30–31 January in Yokohama, Japan10.12.2018 15:00Pressemelding

The Global Blockchain Association (Shimizu Building 6F, 3-19 Hayabusacho, Chiyoda-ku, Tokyo, President: Toshikazu Masuyama) is proud to host the largest blockchain conference in Asia: The Japan Blockchain Conference (JBC) – 2019 Yokohama, to be held on 30 and 31 January at Pacifico Yokohama. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20181210005057/en/ The Japan Blockchain Conference (JBC) - 2019 Yokohama (Graphic: Business Wire) The conference will host top companies and organizations from Japan and abroad who represent the future of the rapidly growing blockchain space. This is the place where the leaders of blockchain and crypto can interact, form partnerships, and showcase their leading technologies and developments. We are actively looking for companies to join the best of the blockchain industry and exhibit at our conference. More details can be found here: http://japan-blockchain-c.com/en/ We welcome a wide range of