Business Wire

Natalia Vodianova Joins PicsArt as Head of Aspiration

Del

PicsArt, the leading image editing app and creative social network, today announced the appointment of Natalia Vodianova, the supermodel and philanthropist, as Head of Aspiration. In this new role, Natalia will inspire and suggest opportunities to drive positive change through creativity. She has also joined the company’s advisory board.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20170720005372/en/

Natalia Vodianova, the supermodel and philanthropist, joins PicsArt as Head of Aspiration. (Photo: B ...

Natalia Vodianova, the supermodel and philanthropist, joins PicsArt as Head of Aspiration. (Photo: Business Wire)

“We are thrilled to welcome a talent and role model like Natalia into our family,” said PicsArt CEO Hovhannes Avoyan. “Natalia has been deeply involved in bringing creative inspiration to the world through fashion and social commitment. She’ll help connect the fashion world and the brands and charities she works with to our creative community of 90 million monthly active users, for remixing and inspiration.”

“I’m excited to be part of a community where social sharing finally meets real engagement. PicsArt users collectively contribute millions of images a day, in a true celebration of love and colors that goes well beyond scrolling and liking. I see in it the power to ignite concrete change and bring visibility to very important causes,” said Natalia Vodianova. “I’m joining PicsArt because I believe people are capable of the most amazing things when they have full freedom and creativity in their hands and a purpose to apply them to. When users become aware of their collaborative power, engagement grows naturally.”

The role is a direct extension of Natalia’s focus on social activism and her vision of creativity, which naturally meets PicsArt’s mission of making awesome pictures to make the world a better place. In fact, Natalia sees creativity as a powerful, collaborative tool to activate people around social causes, in a fun, light and engaging way. Over the last five years, Natalia has established herself as a tech-entrepreneur by founding Elbi, a digital platform that puts creativity to the support of many different charity causes, fundraising for them and rewarding users for their activity. She will bring her strong purposeful storytelling and vision to PicsArt to inspire over 400 million people globally, who have already downloaded PicsArt, plus new users, to participate in creative programs for social good.

Late last year, Natalia helped normalize breastfeeding through her participation in the viral #TreeOfLife phenomenon that swept the Internet, fueled by PicsArt. She, along with tens of thousands of mothers globally, turned breastfeeding photos into works of art and shared them socially.

Starting today, Natalia can be followed via her PicsArt profile, picsart.com/natasupernova, where she’ll be challenging fans and the PicsArt community to be more creative. To begin, Natalia is offering access to inspirational stickers on her PicsArt profile that are free to use and edit, plus contests and challenges that are free to enter, available to everyone globally.

About PicsArt

PicsArt is the leading image editing app and creative social network. PicsArt makes it easy to step up your photo editing game, Remix pictures with friends, make stickers and share your creations with the world. It’s the one free app that lets you be truly creative with its 3000+ editing features, special effects, and nearly 10 million #freetoedit images. PicsArt has over 1 million #freetoedit community stickers, making it one of the largest open-source repositories of content in the world. With more than 400 million installs and 90 million monthly active users, PicsArt spans the globe and is available in 20 languages. PicsArt is free on iOS, Android and Windows devices. Download the app now or visit www.picsart.com for more information.

About Natalia Vodianova

Natalia Vodianova has walked hundreds of runway shows, starred in some of the most famous campaigns for top luxury and fashion brands, such as H&M, Prada, Calvin Klein, Louis Vuitton, Chanel, Gucci, and David Yurman. Nicknamed “Supernova” by her industry, Natalia is one of the most iconic supermodels over the last fifteen years and a loving hands-on mother of five children. She also established herself as a truly inspiring and active heroine of philanthropy: her charity organization, the Naked Heart Foundation, founded in 2004 by Vodianova, works to tackle the stigma of disability and ensure that every child has a loving family and a stimulating place to play. With the launch of her digital platform Elbi, she made philanthropy part of everybody's day life: empowering others to fundraise for charitable purposes, all while spreading the philosophy that every little act of love counts. She is also a board member of the Special Olympics International and an ambassador. She’s brought her philanthropic vision at many prestigious events, including the Clinton Global Initiative, Global Citizen, First Ladies’ Luncheon, Web Summit, Founders Forum, Millennial Summit, and One Young World.

Contact information

PicsArt
Jeff Roberto
press@picsart.com
or
Natalia Vodianova
Timon Afinsky
timon@elbi.com

Om Business Wire

Business Wire
Business Wire
24 Martin Lane
EC4R 0DR London

+44 20 7626 1982http://www.businesswire.co.uk

(c) 2018 Business Wire, Inc., All rights reserved.

Business Wire, a Berkshire Hathaway company, is the global leader in multiplatform press release distribution.

Følg saker fra Business Wire

Registrer deg med din epostadresse under for å få de nyeste sakene fra Business Wire på epost fortløpende. Du kan melde deg av når som helst.

Siste saker fra Business Wire

SIA Acquires Card Processing Businesses in Central and Southeastern Europe from First Data25.5.2018 08:30Pressemelding

SIA, a European high-tech leader in payment infrastructure and services, and First Data Corporation (NYSE: FDC), a global leader in commerce-enabling technology, have signed an agreement for SIA to acquire First Data’s card processing businesses in parts of Central and Southeastern Europe for €375 million. In 2017, these businesses generated a combined revenue of approximately €100 million for First Data. This acquisition by SIA provides card processing, card production, call center and back-office services, including 13.3 million payment cards, 1.4 billion transactions, in addition to the management of POS terminals and ATMs. These businesses are primarily located in 7 countries: Greece, Croatia, Czech Republic, Hungary, Romania, Serbia and Slovakia. As a result of the transaction, SIA will become a leading player in processing and services in the region. The agreement includes the transfer of about 1,400 First Data employees into SIA. “This acquisition is in line with our strategy to

Westinghouse Accident Tolerant Fuel Development Moves Forward with Cooperation Agreement with ENUSA25.5.2018 06:00Pressemelding

Westinghouse Electric Company today announced that it will collaborate in the development of its EnCore® Fuel, the revolutionary accident-tolerant fuel (ATF) design, with ENUSA Industrias Avanzadas (ENUSA) through a Frame Cooperation Agreement (FCA). “This agreement serves to strengthen the technical and commercial relations between ENUSA and Westinghouse as we work to develop leading nuclear fuel technology,” said Torbjörn Norén, European Fuel Group and EMEA Fuel Delivery Director at Westinghouse. “Westinghouse’s work with ENUSA in the Spanish and European Fuel Group markets will help to facilitate agreements with customers to launch EnCore Fuel demonstration programs in their plants.” Under the terms of the agreement, the newly signed FCA establishes the framework that will regulate the different Joint Development Programs (JDPs) to be launched between both companies. The first JDP will evaluate the application of the segmented rod concept and develop models of ATF / EnCore fuel beha

BRIC HOLDING Offers Aimedis – ICO: Germany’s Leading eHealth Platform Goes Public25.5.2018 06:00Pressemelding

Since Wednesday, May 16, investors finally have a chance to claim their share of a unique success story, the international market roll-out of Aimedis, by purchasing AIM tokens: AIM tokens are now available with a 20% presale bonus PLUS a 5% early bird-premium only at the Czech investment house BRIC INVEST https://www.bric-holding.com/home_en.html! Aimedis aims to shape the future of healthcare by providing an advanced and fully operational platform, secured by blockchain and supported by AI, that enables patients to take control, secure the exchange of their medical data, access the best healthcare providers, get advice, prescriptions, personal health upgrades and to become part of the health revolution. And we are not talking about the future: The revolutionary Aimedis platform is already deployed as a live working system and is already in use in major hospital groups in Germany! By issuing 300 million AIM tokens at a nominal value of 0,12 USD each, the Aimedis consortium will raise c

Alps Electric to Acquire Greina Technologies, Inc. as Part of Sensor Business Strengthening25.5.2018 02:33Pressemelding

Alps Electric Co., Ltd. (TOKYO: 6770; President: Toshihiro Kuriyama; Head Office: Tokyo) today announces that on May 14, 2018 the company signed a share purchase agreement with Greina Technologies, Inc. (Salt Lake City, Utah, U.S.A.; President/CTO: Daniel J. Lee) whereby Alps Electric will acquire Greina Technologies, making it a wholly owned subsidiary. Alps Electric signed a share purchase agreement with Greina Technologies on May 14, 2018. Through the agreement, Alps Electric aims to add even greater value to its sensing solutions for the automotive market, as well as the consumer electronics and mobile market, by combining high-accuracy positioning technology based on original algorithms developed by Greina Technologies with Alps Electric’s compact, high-performance wireless communication module technology. An engineering firm specializing in positioning systems, Greina Technologies was established in Salt Lake City, Utah, in September 2012. Engaging in such activities as design an

IFF Strengthens Innovation Platform as Partner in Amkiri’s Visual Fragrance™ Technology24.5.2018 20:15Pressemelding

Regulatory News: International Flavors & Fragrances Inc. (NYSE: IFF) (Euronext Paris: IFF), a leading innovator of sensory experiences that move the world, announced its partnership in Amkiri’s Visual Fragrance Technology -- a new ‘ink’ that can be drawn on the skin that also delivers a long-lasting fragrance, thus connecting the senses of sight and smell. The innovative product’s launch was announced on March 22, 2018 by Amkiri, an Israeli-based start-up that was founded in 2014. “This is a significant innovation in the fragrance category, merging strong and deeply personal visuals with the resonance and emotion of fragrance,” said IFF Chairman and CEO Andreas Fibig. “The Visual Fragrance technology creates a new platform from which IFF can showcase our capabilities, including naturals, molecules, and cosmetic actives. The potential for innovative applications are nearly endless and our teams are truly inspired by the possibilities.” Amkiri’s patented Visual Fragrance is applied to th

Hisense's Zhou Houjian and Huawei's Kevin Ho to Keynote CES Asia; Focus on Mobility, 5G and Connectivity24.5.2018 15:00Pressemelding

The Consumer Technology AssociationTM (CTA) today announced that Hisense Chairman Zhou Houjian and Huawei’s president of Handset Product Line Kevin Ho will deliver separate keynote addresses at the upcoming CES AsiaTM 2018. As CES Asia drives the expansion of technology into new areas like artificial intelligence, vehicle technology, AR, VR and more, Chairman Zhou and Mr. Ho will discuss the future of innovation at their respective companies through connectivity and mobility during Asia’s premier tech event. “Hisense and Huawei have become major global brands by challenging the status quo and creating innovative product solutions that engage, entertain and connect consumers around the world,” said Gary Shapiro, president and CEO, CTA. “We are thrilled to welcome Chairman Zhou and Mr. Ho to the CES Asia keynote stage and are eager to learn from these experts who are leading the charge to harness the potential of 5G through various implementation strategies and connection opportunities.”