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GSMA Launches Mobile World Congress Shanghai 2016

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The GSMA today outlined the first details of the 2016 GSMA Mobile World Congress Shanghai, including confirmed exhibitors and sponsors, as well as a range of programmes and activities taking place at the annual mobile industry event. Under the theme ‘Mobile Is Me’, Mobile World Congress Shanghai will be held 29 June – 1 July 2016 at the Shanghai New International Expo Centre (SNIEC). The GSMA expects that more than 50,000 attendees, including professionals from across the mobile industry and adjacent sectors as well as consumers, will gather for the 2016 event.

“We’re excited to be back here for our fifth year in Shanghai, particularly building on the success of our 2015 event,” said Michael O’Hara, Chief Marketing Officer, GSMA. “The 2016 edition of Mobile World Congress Shanghai is shaping up to be our most ambitious yet, with an expanded exhibition and programmes, events and activities showcasing the full breadth of the mobile lifestyle.”

Continued Partnership with Shanghai Digital Information Festival

Mobile World Congress Shanghai will again be held alongside the Shanghai Digital Information Festival at the SNIEC, with attendees having access to both events. The Festival will complement Mobile World Congress Shanghai with programmes, events and activities demonstrating how citizens can utilise technology in areas such as education, healthcare, travel and entertainment.

“Our continued partnership with the GSMA to promote the activities of the Shanghai International Information Festival with Mobile World Congress Shanghai will have a positive impact in delivering a new information consumer experience, creating an atmosphere of innovation and entrepreneurship,” said Fu Xinhua, Vice Chairman of Shanghai Municipal Commission of Economy and Commerce. “This solid foundation of cooperation will enhance international collaboration and innovation exchanges to accelerate the development of Shanghai’s information industry.”

Mobile World Congress Shanghai to Showcase More Than 400 Companies

Expanding to cover four halls at the SNIEC, the Mobile World Congress Shanghai exhibition will showcase the leading products, services and technologies that are shaping the future of mobile, from handsets and devices to network infrastructure, software and services and much more. Huawei has been confirmed as a Platinum Event Partner and Snail Mobile as a Gold Event Partner and both companies will have a presence in the exhibition; they join more than 400 participating companies, including Acadine, Comba Telecom, Datang Telecom Technology & Industry Group, Empirix, FarEastone, Hewlett Packard, Kona-I, LeTV, Mediatek, Oberthur, Phicomm, RFS Radio Frequency System, Sandisk, SAP, SK Telecom, Sony Imaging, Visa and ZTE, among others. The show floor will also include regional pavilions from Israel, Korea, Taiwan and Thailand.

The GSMA Innovation City will again be a major highlight at Mobile World Congress Shanghai, enabling attendees to experience technology in context and see how mobile-connected products and services can improve their daily lives in industrial applications as well as home, automotive, health, agriculture and others. In addition, the exhibition will include focused areas such as the Connected Devices Zone, Future Tech Zone, Internet Planet and Start-Up Alley, as well as the Innovation and App Lab. For more information on the Mobile World Congress Shanghai exhibition, visit www.mwcshanghai.com/exhibition.

Conference to Explore Latest Trends and Topics in Mobile

The conference at Mobile World Congress Shanghai will be held 29-30 June and will explore topics such as big data, devices, digital commerce, digital inclusion, enterprise mobility, financial services, the Internet of Things (IoT), mobile broadband/network evolution, mobile identity and privacy, and security, among others. The Call for Papers for Mobile World Congress Shanghai is now open and prospective speakers can submit proposals through 23:59 PST on Friday, 22 January 2016. For more information on the conference, visit www.mwcshanghai.com/conference.

GSMA Programmes at Mobile World Congress Shanghai

The GSMA has developed a range of programmes designed to amplify attendees’ knowledge of key trends in the mobile industry. Taking place over the three days of Mobile World Congress Shanghai, GSMA Programmes include:

  • Digital Commerce Summit – Now in its third year, the Digital Commerce Summit will address key topics such as digital finance, mobile payments, identity and authentication, among many others.
  • Entertainment Unlimited Summit Building on its successful debut in 2015, the Entertainment Unlimited Summit will explore the development of entertainment content and partnership with content providers, broadcasters, video platforms and technology providers.
  • Global Device Summit – Attendees to the Global Device Summit will hear about innovative strategies and cutting-edge technologies that are shaping the user experience with smartphones, wearables and many other types of connected devices.
  • IoT Summit – With the IoT increasingly transforming how individuals work and live, the 2016 IoT Summit will explore the latest developments in IoT as the market moves from the early adopter phase to mass-market acceptance.
  • Mobile Security Forum Sessions in the Mobile Security Forum will focus on a range of topics, such as consumer mobile security, data security strategy, cloud security, fraud protection, personal identity and data access management, IoT security and risk management.
  • Virtual Reality Summit – The Virtual Reality Summit will convene pioneers, futurists and innovators at the forefront of the industry to discuss the role of virtual reality in the fields of gaming, film and retail, among others, as well as how to drive the mainstream adoption of this advanced technology.

For more information on GSMA Programmes at Mobile World Congress Shanghai, visit www.mwcshanghai.com/gsma-programmes.

Largest Carbon Neutral Exhibition and Conference in Asia

Mobile World Congress Shanghai has been officially certified by the British Standards Institute as carbon neutral under the international PAS 2060 standard, making it the largest carbon neutral exhibition and conference in Asia. The GSMA implemented a range of measures to reduce emissions for Mobile World Congress Shanghai 2015, resulting in a total remaining carbon footprint of approximately 8,382 tonnes of carbon dioxide equivalent. To compensate for the remaining carbon footprint, the GSMA is supporting a United Nations-certified project in Ciudad Juárez, Mexico that uses methane emissions from a landfill site to produce electricity that is fed into the national grid.

The GSMA also announced that Snail Mobile was the winner of the first Mobile World Congress Shanghai Green Stand Award for its exhibit at the 2015 Mobile World Congress Shanghai. The Green Stand Awards recognise and reward positive environmental performance amongst exhibitors of all sizes. For more information, visit www.mwcshanghai.com/about/carbon-neutral-programme/.

Registration for Mobile World Congress Shanghai Now Open

Registration to attend Mobile World Congress Shanghai is now open. Attendees wishing to purchase Gold and Silver Passes, which provide access to the conference, exhibition and priority reservation for a range of Mobile World Congress Shanghai meetings and events, can register now, while standalone Exhibition Visitor Passes will be sold starting in early 2016. For information on registration and pass types, please visit www.mwcshanghai.com/register-plan/register-now/.

Get Involved at Mobile World Congress Shanghai 2016

For more information on the 2016 Mobile World Congress Shanghai, including how to attend, exhibit, partner or sponsor, visit www.mwcshanghai.com. Follow developments and updates on Mobile World Congress Shanghai through our social media channels – follow us on Twitter at @GSMA and use #MWCS16, get regular updates through our LinkedIn Showcase Page at www.linkedin.com/company/mobile-world-congress-shanghai, and follow us on Facebook at www.facebook.com/mwcshanghai. In China, you can follow us on Sina Weibo http://weibo.com/mwcshanghai or on the GSMA account on WeChat. For additional information on GSMA social channels, visit www.mwcshanghai.com/register-plan/networking/social-media/.

-ENDS-

About the GSMA

The GSMA represents the interests of mobile operators worldwide, uniting nearly 800 operators with more than 250 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies, as well as organisations in adjacent industry sectors. The GSMA also produces industry-leading events such as Mobile World Congress, Mobile World Congress Shanghai and the Mobile 360 Series conferences.

For more information, please visit the GSMA corporate website at www.gsma.com. Follow the GSMA on Twitter: @GSMA.

Contact information

For the GSMA
Ava Lau, +852-2533 9928
alau@webershandwick.com
or
Cathy Leung, +852-2533 9944
cleung2@webershandwick.com
or
Charlie Meredith-Hardy, +44 7917 298428
CMeredith-Hardy@webershandwick.com
or
GSMA Press Office
pressoffice@gsma.com

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