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Cutting-Edge Connectivity Meets Classic Watch Design in New Misfit Phase Hybrid Smartwatch

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Today Misfit announces Misfit Phase Hybrid Smartwatch, an advanced timepiece that merges the design of an analog watch with the functionality of a smartwatch. Classically inspired but with cutting-edge connectivity, Misfit Phase leverages a sleek and simple design to conceal technology that is uniquely wearable.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20161018005430/en/

Misfit Phase.(Photo: Business Wire)

Misfit Phase.(Photo: Business Wire)

The newest addition to Misfit’s portfolio of design-forward wearables, Misfit Phase tracks steps, distance, and sleep duration and quality using a 3-axis accelerometer and Misfit’s rigorously validated algorithms. The watch face acts as a subtle user interface for notifications and feedback. Users can view activity, alarm and notification data using an interplay of the watch hands, a small color window, and vibration alerts. Texts, calls, app notifications, and movement reminders are discreetly delivered straight to a user’s wrist.

Misfit Phase also works as a remote to connect with the world around you. Use Phase to control your music, take pictures with your phone, or advance slides in a presentation, all with the touch of a button. Misfit Phase automatically updates to reflect current time zone, and, like other Misfit products, features 6-month battery life and 50 meters water resistance.

“We’re thrilled to launch Misfit Phase, which employs Misfit’s energy efficient, miniaturized Bluetooth enabled technology in a traditional watch form factor,” said Preston Moxcey, General Manager of Misfit. “Watches are the fashion-credible predecessor of wearable technology, and Misfit Phase showcases both the evolution of the wearable technology space and its convergence with the world of fashion accessories.”

Misfit Phase’s design celebrates the finest in watch craftsmanship, with an elegant polished stainless steel body secured by a rugged satin aluminum shroud. Integrated lugs enable infinite style options with any 20mm field-band, including Misfit-designed straps. The result is a modern, iconic accessory that is appropriate for any occasion.

Misfit Phase will be offered in 6 colorways, starting at $175, and will be available for purchase on November 7th on misfit.com.

About Misfit

Misfit makes design-forward wearables including Shine 2, Ray, and Phase. Misfit brand products are available at misfit.com and fashion and consumer electronic retailers around the world. To learn more about Misfit, a Fossil Group (NASDAQ: FOSL) brand, visit http://misfit.com/media.

Copyright 2016 Misfit, Inc. All rights reserved.

Contact information

Misfit
Amy Puliafito, +1 (415) 868-5249
apuliafito[at]misfit[dot]com

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