Business Wire

ANA's "IS JAPAN COOL?" Introduces New Theme "CRAFTSMANSHIP"

Del

All Nippon Airways (ANA) announced today the launch of a new website theme that celebrates “CRAFTSMANSHIP” as part of its “IS JAPAN COOL?” program, which helps promote Japan to international visitors. This new theme will have two features, including interviews with seven traditional Japanese artisans and the SAMURAI AVATAR.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20180613005466/en/

ANA's "IS JAPAN COOL?" introduces new theme "CRAFTSMANSHIP" (Graphic: Business Wire)

ANA's "IS JAPAN COOL?" introduces new theme "CRAFTSMANSHIP" (Graphic: Business Wire)

Japanese "CRAFTSMANSHIP" is a treasured skill no machine can replicate. While many crafts are mass produced by machines today, Japanese craftsmanship is handmade and created by skills passed down for generations.

Although these skills are now becoming rare in today's world, Japanese artisans take pride in their work and treasure the time they put in creating their masterpieces, devoting their lives to cherish the techniques inherited from their predecessors.

Through this new theme, ANA aims to share the treasured craft legacies and put a spotlight on the beautiful Japanese hidden talent.

“IS JAPAN COOL?” was launched in 2012 to bring Japanese culture and attractions closer to people all around the world. In past years, the website has covered Tokyo, Kyoto, Hokkaido, Washoku (Japanese cuisine), Anime (animation), Matsuri (festivals), and DOU, reaching more than five million visitors from 152 countries.

The 2017 theme was DOU (DŌ), which is a composition of Japanese traditional “budo (martial arts)” and “geido (performing/fine arts).” This theme, illustrating Japanese arts through the use of cutting-edge technology, was recognized with the bronze award in the Interactive Craft category at THE ONE SHOW 2018, one of the world’s most prestigious advertising accolades, on May 11, 2018.

“ANA hopes to preserve and honor Japanese craftsmanship,” Takashi Shiki, ANA’s chairman of sales and marketing said. “We believe the history and the skills of Japanese craftsmanship should be cherished. We hope to encourage visitors to learn more about Japanese artisans and traditions.”

IS JAPAN COOL? CRAFTSMANSHIP

The new theme focuses on artisans who practice traditional Japanese arts and also includes interactive features such as producing personalized samurai figures, the SAMURAI AVATAR.

On the interview page, visitors can read features and view movies of unique Japanese skills such as traditional Japanese carpentry, swordsmithing, armor making, dyeing, inkstick making, glass cutting and food-sample making. Viewers can first enjoy a 50-second introduction movie that highlights the craftsmanship of the seven artisans.

50-second footage

For each artisan, there will be a ten-minute movie introducing the daily work and personal story of why they have chosen this way of life and their dreams of inheriting and passing down their legacy. Additionally, interview pages provide a photo gallery where site visitors can enjoy crafts produced with wholehearted devotion by Japanese artisans.

On the SAMURAI AVATAR page, visitors will be able to make their own SAMURAI AVATAR, while experiencing the craftsmanship of creating Japanese armor. Visitors simply upload a photo of themselves and freely customize each part of the SAMURAI AVATAR and create a one and only Japanese armor. After creating the SAMURAI AVATAR, visitors can share it on social media, print it out on a 3D printer to create their own action figure, or post it on a webpage with other people’s SAMURAI AVATARS from around the world.

60-second footage offers a short summary introducing the outline of the SAMURAI AVATAR. The movie uses CG images to demonstrate how to make original Japanese armors from a selection of preferred shapes and colors to create a 3D armor figure.

60-second footage

“We hope to increase awareness of the daily endeavors and special skills of various craftsmen and artisans,” Shiki said. “The website offers special content that will enable site visitors to easily enjoy and learn about Japanese traditional culture.”

Recently, the number of international visitors to Japan has exceeded the previous annual record of 28 million visitors. This new content will help promote a deeper understanding of Japan, saluting the craftsmanship and spirit of artisans who practice this craft legacy.

To download the images within this press release, please refer to the following URL.
http://www.ana-press.com/2018-06-13/
(Available until July 13, 2018 5PM JST)

About ANA
Following the “Inspiration of Japan” high quality of service, ANA has been awarded the respected 5-Star rating from SKYTRAX for six consecutive years starting in 2013. Additionally, ANA has been recognized by Air Transport World as “Airline of the Year” three times in the past 10 years - 2007, 2013 and 2018, becoming one of the few airlines winning this prestigious award for multiple times.
ANA was founded in 1952 with two helicopters and has become the largest airline in Japan, as well as one of the most significant airlines in Asia, operating 85 international routes and 119 domestic routes. ANA offers a unique dual hub model which enables passengers to travel to Tokyo and connect through the two airports in the metropolitan Tokyo, NARITA and HANEDA, to various destinations throughout Japan, and also offers same day connections between various North American, Asian and Chinese cities.
ANA has been a member of Star Alliance since 1999 and has joint venture partnerships with United Airlines, Lufthansa German Airlines, Swiss International Airlines and Austrian Airlines.
Besides the full service and award winner carrier ANA, the ANA Group has two LCCs as consolidated subsidiaries, Vanilla Air Inc. and Peach Aviation Limited. The ANA Group carried 53.8 million passengers in FY2017, has approximately 39,000 employees and a fleet of 260 aircraft. ANA is a proud launch customer and the biggest operator of the Boeing 787 Dreamliner.

Contact information

“IS JAPAN COOL? CRAFTSMANSHIP” PR Office: AUR, Inc.
Ashita Iju (Mr.), Miyabi Ishida (Ms.), Kento Ohsawa (Mr.), Ariha Ogura (Ms.), +81-3-5545-3888
ijc_pr-ml@aur.co.jp
or
ANA
Corporate Communications
TEL +81-3-6735-1111
publicrelations@ana.co.jp

Om Business Wire

Business Wire
Business Wire
24 Martin Lane
EC4R 0DR London

+44 20 7626 1982http://www.businesswire.co.uk

(c) 2018 Business Wire, Inc., All rights reserved.

Business Wire, a Berkshire Hathaway company, is the global leader in multiplatform press release distribution.

Følg saker fra Business Wire

Registrer deg med din epostadresse under for å få de nyeste sakene fra Business Wire på epost fortløpende. Du kan melde deg av når som helst.

Siste saker fra Business Wire

Manchester United and True Religion Launch Denim Range19.10.2018 17:37Pressemelding

Manchester United (NYSE:MANU) and luxury denim brand True Religion have collaborated to launch a range of premium club branded denim wear. A first for the club, the new global partnership with the iconic American denim brand will see a range of men’s & women’s co-branded styles go on sale beginning 26th October in the club’s Megastore as well as online via United Direct and truereligion.com & eu.truereligion.com. The exclusive collection features jeans, shirts and jackets, including a highly desirable limited edition denim jacket embroidered with the club’s crest. Fans will have the opportunity to win a selection of clothing from the new range by visiting www.manutd.com/truereligion. Manchester United’s Group Managing Director, Richard Arnold, comments: “True Religion is a well-known, established name in fashion, creating unique designs without compromising on quality. The range we have collaborated on includes the same attention to detail and craftsmanship that has made True Religion

Arch Insurance Announces Strategic Leadership Changes19.10.2018 13:10Pressemelding

Arch Insurance today announced that Matt Shulman will assume the newly created role of CEO, Arch Insurance North America, effective January 1, 2019. In this role, he will lead Arch Insurance’s operations in the United States and Canada. He will report to Nicolas Papadopoulo, Chairman and CEO of Arch Worldwide Insurance Group. Mr. Shulman, who has more than 20 years of experience in the insurance industry, has been with Arch Insurance since 2009 and has served as the President and CEO of Arch Insurance Europe since 2016. “Matt brings significant U.S. and international experience to this role. Under his leadership, together with our senior team, Arch Insurance will continue to enhance our value proposition to our customers through a robust, diversified product portfolio, creative solutions and excellent service,” Mr. Papadopoulo said. Arch Insurance has also created a new organizational structure with three Chief Underwriting Officers (CUO) dedicated to specific lines of business. These

Takeda to Present Results from Phase 3 ALTA-1L Trial Highlighting Intracranial Efficacy of ALUNBRIG® (brigatinib) Versus Crizotinib in First-Line Advanced ALK+ Non-Small Cell Lung Cancer19.10.2018 12:00Pressemelding

Takeda Pharmaceutical Company Limited (TSE: 4502) today announced that intracranial efficacy data from the Phase 3 ALTA-1L (ALK in Lung Cancer Trial of BrigAtinib in 1 st Line) trial showed improved intracranial progression-free survival (PFS) and intracranial objective response rate (ORR) with ALUNBRIG (brigatinib) compared to crizotinib among anaplastic lymphoma kinase-positive (ALK+) non-small cell lung cancer (NSCLC) patients. Data for these secondary endpoints will be presented in a poster discussion at the European Society for Medical Oncology (ESMO) 2018 Congress on Friday, October 19 at 2:00 p.m. CET in Munich, Germany. These results further support ALUNBRIG as a potential treatment for adults with ALK+ locally advanced or metastatic NSCLC who had not received a prior ALK inhibitor. ALUNBRIG is currently not approved as first-line therapy for advanced ALK+ NSCLC. “ALK+ NSCLC often spreads to the brain, so having options that can clearly demonstrate efficacy both in the brain an

Vertex Receives European CHMP Positive Opinion for KALYDECO® (ivacaftor) to Treat Patients With Cystic Fibrosis Aged 12 to <24 months With Certain Mutations in the CFTR Gene19.10.2018 11:54Pressemelding

Vertex Pharmaceuticals (Europe) Limited today announces that the European Medicines Agency’s (EMA) Committee for Medicinal Products for Human Use (CHMP) adopted a positive opinion for KALYDECO® (ivacaftor) to include the treatment of people with cystic fibrosis (CF) aged 12 to <24 months who have at least one of the following nine mutations in their cystic fibrosis transmembrane conductance regulator (CFTR) gene: G551D, G1244E, G1349D, G178R, G551S, S1251N, S1255P, S549N or S549R. If the European Commission issues a favorable adoption of the EMA CHMP opinion for the extension of indication, ivacaftor will be the first and only medicine approved in Europe to treat the underlying cause of CF in patients aged 12 to <24 months, who have specific mutations in the CFTR gene. “Cystic fibrosis is a chronic, progressive disease that is present at birth, with symptoms often occurring in infancy, so early treatment is crucial to deliver the best possible outcomes for patients,” said Reshma Kewalr

Schlumberger Announces Third-Quarter 2018 Results19.10.2018 11:00Pressemelding

Schlumberger Limited (NYSE: SLB) today reported results for the third quarter of 2018. (Stated in millions, except per share amounts) Three Months Ended Change Sept. 30, 2018 Jun. 30, 2018 Sept. 30, 2017 Sequential Year-on-year Revenue $8,504 $8,303 $7,905 2% 8% Pretax operating income $1,152 $1,094 $1,059 5% 9% Pretax operating margin 13.5% 13.2% 13.4% 36 bps 15 bps Net income - GAAP basis $644 $430 $545 50% 18% Net income, excluding charges & credits* $644 $594 $581 8% 11% Diluted EPS - GAAP basis $0.46 $0.31 $0.39 48% 18% Diluted EPS, excluding charges & credits* $0.46 $0.43 $0.42 7% 10% North America revenue $3,189 $3,139 $2,602 2% 23% International revenue $5,215 $5,065 $5,147 3% 1% North America revenue, excluding Cameron $2,572 $2,546 $2,086 1% 23% International revenue, excluding Cameron $4,559 $4,387 $4,430 4% 3% *These are non-GAAP financial measures. See section below entitled "Charges & Credits" for details. Schlumberger Chairman and CEO Paal Kibsgaard commented, “Our third

Tradeshift Announces Q3 2018 Results19.10.2018 11:00Pressemelding

Tradeshift, the leader in supply chain payments and marketplaces, today announced results from the third quarter of 2018, marking the tenth quarter in a row of successive growth and beating targets. Tradeshift’s third quarter growth stats announced today include: YoY revenue grew 400 percent (trailing 12 months) YoY new bookings grew 284 percent YoY gross merchandise volume (GMV) grew 262 percent New total contract value grew by $47M in Q3 Tradeshift’s customer roster continued strong growth this quarter adding 27 new customers, including Hertz, Shiseido, ECU, and Fortune 500 leaders in retail apparel, agriculture, engineering and construction, hospitality, travel and food delivery. Tradeshift also expanded its app ecosystem by adding a key partnership with Coface, a global credit insurer. Coface has announced a new app solution on the Tradeshift platform offering risk and business information services to help businesses make decisions by ensuring greater financial transparency between